| dc.contributor.author |
Ziegler, Marc. |
| dc.date.accessioned |
2008-10-21T02:49:02Z |
| dc.date.available |
2008-10-21T02:49:02Z |
| dc.date.copyright |
1995 |
| dc.date.issued |
1995-06-08 |
| dc.identifier.citation |
Ziegler, M. (1995). Marketing campaigns that increase sales : how to grow in declining markets. In AMIC-Illert Workshop on Re-engineering the Newspaper for Competitive Advantage: Kuala Lumpur, Jun 8-9, 1995. Singapore: Asian Media Information and Communication Centre. |
| dc.identifier.uri |
http://hdl.handle.net/10220/1333 |
| dc.format.extent |
19 p. |
| dc.subject |
DRNTU::Social sciences::Mass media::Media economics. |
| dc.title |
Marketing campaigns that increase sales : how to grow in declining markets. |
| dc.type |
Conference Paper |
| dc.contributor.conference |
AMIC-Illert Workshop on Re-engineering the Newspaper for Competitive Advantage : Kuala Lumpur, Jun 8-9, 1995. |