mirage

The good, the bad, and the airbrushed : a review of puffery in advertising

DSpace/Manakin Repository

 

Search DR-NTU


Advanced Search Subject Search

Browse

My Account

The good, the bad, and the airbrushed : a review of puffery in advertising

Show simple item record

dc.contributor.author Steele, Michael E.
dc.date.accessioned 2008-10-21T03:00:47Z
dc.date.available 2008-10-21T03:00:47Z
dc.date.copyright 1997
dc.date.issued 1997-06-19
dc.identifier.citation Steele, M. (1997). The good, the bad, and the airbrushed : a review of puffery in advertising. In AMIC Annual Conference on Skyways, Highways and Corridors: Asia's Communication Challenges, Kuala Lumpur, June 19-21, 1997. Singapore: Asian Media Information and Communication Centre.
dc.identifier.uri http://hdl.handle.net/10220/1570
dc.format.extent 22 p.
dc.subject DRNTU::Social sciences::Communication
dc.subject DRNTU::Social sciences::Mass media
dc.title The good, the bad, and the airbrushed : a review of puffery in advertising
dc.type Conference Paper
dc.contributor.conference AMIC Annual Conference on Skyways, Highways and Corridors : Asia's Communication Challenges (1997 : Kuala Lumpur) (vol. 1)

Files in this item

Files Size Format View
AMIC_1997_JUN19-21(VOL1)_09.pdf 3.235Mb PDF View/Open

This item appears in the following Collection(s)

Show simple item record

Statistics

Total views

All Items Views
The good, the bad, and the airbrushed : a review of puffery in advertising 541

Total downloads

All Bitstreams Views
AMIC_1997_JUN19-21(VOL1)_09.pdf 517

Top country downloads

Country Code Views
United States of America 389
China 45
United Kingdom 16
Russian Federation 9
Singapore 9

Top city downloads

city Views
Mountain View 348
Beijing 34
Singapore 9
Kuala Lumpur 3
San Diego 3

Downloads / month

  2014-09 2014-10 2014-11 total
AMIC_1997_JUN19-21(VOL1)_09.pdf 0 0 46 46