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Balancing business and social responsibility goals in broadcasting.

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Balancing business and social responsibility goals in broadcasting.

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Title: Balancing business and social responsibility goals in broadcasting.
Author: Perera, Laxman.
Copyright year: 1999
Subject: DRNTU::Social sciences::Mass media::Broadcasting.
Type: Conference Paper
Conference name: Seminar on Media Proliferation : How Can Broadcasters Best Serve the Public Interest? 19-21 April 1999, New Delhi.

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