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Civic-minded AIDS awareness campaigns : message strategies for effect.

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Civic-minded AIDS awareness campaigns : message strategies for effect.

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Title: Civic-minded AIDS awareness campaigns : message strategies for effect.
Author: Sommerville, Joseph.
Copyright year: 1994
Subject: DRNTU::Social sciences::Mass media::Media effects.DRNTU::Social sciences::Communication::Promotional communication.
Type: Conference Paper
Conference name: Seminar on Mass Media and AIDS in Southeast Asia : 17-19 August, 1994, Bangkok.

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