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The use of TV and radio entertainment for development communication : the Malaysian experience.
| Title: | The use of TV and radio entertainment for development communication : the Malaysian experience. |
| Author: | Salleh Hassan.; Narimah Ismail. |
| Copyright year: | 1991 |
| Subject: | DRNTU::Social sciences::Communication::Promotional communication. |
| Type: | Conference Paper |
| Conference name: | AMIC Seminar-Workshop on Using Entertainment and Advertising for Development Communication : Singapore, Jan 21-24, 1991. |
Files in this item
| Files | Size | Format | View |
|---|---|---|---|
| AMIC_1991_01_08.pdf | 1.867Mb |
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| The use of TV and radio entertainment for development communication : the Malaysian experience. | 153 |
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| AMIC_1991_01_08.pdf | 122 |
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| China | 37 |
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| AMIC_1991_01_08.pdf | 0 | 0 | 10 | 10 |
