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Corporate sponsorship : helping hand or stranglehold.

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Corporate sponsorship : helping hand or stranglehold.

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Title: Corporate sponsorship : helping hand or stranglehold.
Author: Lee, Chi King.
Copyright year: 1997
Subject: DRNTU::Social sciences::Communication.DRNTU::Social sciences::Mass media.
Type: Conference Paper
Conference name: AMIC Annual Conference on Skyways, Highways and Corridors : Asia's Communication Challenges, Kuala Lumpur, June 19-21, 1997 (vol. 1).

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