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Circulation versus advertising as a newspaper's primary revenue source.

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Circulation versus advertising as a newspaper's primary revenue source.

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Title: Circulation versus advertising as a newspaper's primary revenue source.
Author: Thamboo, Bernard.
Copyright year: 1987
Subject: DRNTU::Social sciences::Mass media::Media planning.DRNTU::Social sciences::Sociology::Family, marriage and women.
Type: Conference Paper
Conference name: AMIC-UNESCO-MPI Workshop on Women and Newspaper Management : Kuala Lumpur, Oct 26-Nov 7, 1987.

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