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Releasing engineers' creativity using media experience.

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Releasing engineers' creativity using media experience.

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Title: Releasing engineers' creativity using media experience.
Author: Pun, Siu Kay.
Copyright year: 2007
Abstract: To maintain a competitive advantage to the large number of engineers produced by economic giants China and India, Singapore needs to produce engineers with an added dimension – engineers with creative minds. There has been constant restructuring of Singapore’s education system to produce a workforce that can create knowledge and technology. The stress on creativity and innovation has become a key initiative in educating its young. This paper studies the creative media experience offered to its engineering undergraduates in a media literacy elective course introduced at the Nanyang Technological University. Highlighted are the rationale, approaches and delivery of this course. It discusses the outcomes based on the students’ performance and examines whether media experience can benefit engineers’ creative minds. It ends on the implications of media literacy on its graduates.
Subject: DRNTU::Visual arts and music::General::Education.
Type: Journal Article
Series/ Journal Title: International journal of education and information technologies
School: School of Art, Design and Media
Rights: © 2007 North Atlantic University Union. This paper was published in International Journal of Education and Information Technologies and is made available as an electronic reprint (preprint) with permission of North Atlantic University Union. One print or electronic copy may be made for personal use only. Systematic or multiple reproduction, distribution to multiple locations via electronic or other means, duplication of any material in this paper for a fee or for commercial purposes, or modification of the content of the paper is prohibited and is subject to penalties under law.
Version: Published version

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