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Kony 2012 : potentials and pitfalls of social media.
| Title: | Kony 2012 : potentials and pitfalls of social media. |
| Author: | Ng, Joel. |
| Copyright year: | 2012 |
| Abstract: | A virial video produced by the non-profit group Invisible Children has had remarkable success in astonishingly quick fashion, and offers lessons on how to execute a viral publicity campaign. Yet the story it tells and the solutions it seeks are simplifications that may lead to bad policy decisions. |
| Subject: | DRNTU::Social sciences::Political science. |
| Type: | Commentary |
| Series/ Journal Title: | RSIS Commentaries ; 041-12 |
| School: | S. Rajaratnam School of International Studies |
Files in this item
| Files | Size | Format | View |
|---|---|---|---|
| RSIS0412012.pdf | 148.0Kb |
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Statistics
Total views
| All Items | Views |
| Kony 2012 : potentials and pitfalls of social media. | 786 |
Total downloads
| All Bitstreams | Views |
| RSIS0412012.pdf | 605 |
Top country downloads
| Country Code | Views |
| United States of America | 159 |
| Australia | 143 |
| Canada | 57 |
| United Kingdom | 51 |
| China | 36 |
Top city downloads
| city | Views |
| Sydney | 36 |
| Beijing | 28 |
| Canberra | 22 |
| London | 18 |
| Melbourne | 16 |
Downloads / month
| 2013-03 | 2013-04 | 2013-05 | total | |
| RSIS0412012.pdf | 0 | 0 | 4 | 4 |
