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‘Forward’ with Obama, or ‘believe’ with Romney? Campaign communication in the U.S. Presidential race.
| Title: | ‘Forward’ with Obama, or ‘believe’ with Romney? Campaign communication in the U.S. Presidential race. |
| Author: | Senol Yilmaz. |
| Copyright year: | 2012 |
| Abstract: | Obama’s slogans of “Hope” and “Change” in the 2008 presidential elections resonated strongly with the U.S. electorate. His 2012 “Forward” slogan seems stronger than Mitt Romney’s “Believe in America”. Which slogan will be better aligned with the economic situation of the day? |
| Subject: | DRNTU::Social sciences::Political science. |
| Type: | Commentary |
| Series/ Journal Title: | RSIS Commentaries, 144-12 |
| School: | S. Rajaratnam School of International Studies |
Files in this item
| Files | Size | Format | View |
|---|---|---|---|
| RSIS1442012.pdf | 156.4Kb |
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| ‘Forward’ with Obama, or ‘believe’ with Romney? Campaign communication in the U.S. Presidential race. | 63 |
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