Please use this identifier to cite or link to this item:
https://hdl.handle.net/10356/20601
Title: | The relationship between TCS stars and teenage TV viewers in Singapore : are TCS stars role models or idols? | Authors: | Chiong, Vivien. | Keywords: | DRNTU::Social sciences::Mass media::Broadcasting::TV::TV studies | Issue Date: | 1997 | Abstract: | For a long time, television as a mass medium has been said to be a powerful influencing agent. The omnipresence of stars from the Television Corporation of Singapore (TCS) in Singapore shows that there is a strong belief in the influence of these TV personalities. Teenagers are known for being especially susceptible to idolising mass media personalities. | URI: | http://hdl.handle.net/10356/20601 | Schools: | Wee Kim Wee School of Communication and Information | Rights: | NANYANG TECHNOLOGICAL UNIVERSITY | Fulltext Permission: | restricted | Fulltext Availability: | With Fulltext |
Appears in Collections: | WKWSCI Theses |
Files in This Item:
File | Description | Size | Format | |
---|---|---|---|---|
WKWSCI_THESES_3.pdf Restricted Access | 13.06 MB | Adobe PDF | View/Open |
Page view(s) 5
928
Updated on Mar 27, 2024
Download(s) 50
18
Updated on Mar 27, 2024
Google ScholarTM
Check
Items in DR-NTU are protected by copyright, with all rights reserved, unless otherwise indicated.