Browsing by Author Krishna Udayasankar

Showing results 1 to 10 of 10
Issue DateTitleAuthor(s)
2013Application of Grameen principles to enhance growth potential of SMEs.Hoon, Lauren Wan Chin.; Mohanasundaram Vengaselvathi.; Tong, Jun Ru.
2012Cause-related marketing to generation Y consumers : does product involvement matter?Tan, Yi Zhi.; Chan, Gavin Yong Quan.; Priya Subramanian.
2012A comparative review of social security systems : Singapore/New Zealand/France.Tan, Rachel Ziwen.; Lim, Clement Daoyang.
2006Competitive institutional strategies : development and testing of a new generic typologyKrishna Udayasankar
2013Corporate social responsiblility.Lim, Anna.; Lim, Valarie Wanqi.; Liang, Sara Zi Xin.
2010Differentiating factors that motivate Singaporeans to revisit online blog shops.Chia, Jin Hui.; Chew, Gladys Yin Yin.; Tan, Zhong Xiao.
2013An exploratory study on local moviegoers' reception towards local films in SingaporeSong, Lili; Dairianathan, Brian Ashley; Wong, Linus Changyi
2012The impact of localisation of advertising on purchase intentions.He, Dacheng.; Mandhela, Eufratia.; Yolanda, Anastasya.
2010The impact of online user-generated hotel reviews on attitude.Tan, Wen Ni.; Tan, Thea Xue Xian.; Mubarak Ahmad.
2012A study on cause related marketing in SingaporeYeep, Lin Ying; Zeng, Belinda Minqi