Academic Profile : Faculty

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Asst Prof Xinlong Li
Assistant Professor, College of Business (Nanyang Business School) - Division of Marketing
Controlled Keywords
Ph.D. Marketing, Rotman School of Management, University of Toronto, 2019
M.S. Statistics, Department of Statistics, University of Chicago, 2013
B.S. Statistics, Chu Kochen Honors College, Zhejiang University, 2011

My personal website is:
Structural Models, Machine Learning, Fintech, Digital Marketing, Network Effects
  • (1) How Does A Firm Adapt in A Changing World? The Case of Prosper Marketplace(2)The Last Hurrah Effect: End of Periods Increase Riskier Investment Decisions
  • Does Winning an Award Really Bring You Praise: How to Maintain Good Online Reputation and Tame Internet Trolls
Courses Taught
1. Marketing Research (MSc Marketing Science, Nanyang Technological University) 2022-present

2. Market Intelligence (undergraduate, Nanyang Technological University) 2020-2022