Academic Profile : Faculty

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Asst Prof Kang Hyunjin
Assistant Professor, Wee Kim Wee School of Communication and Information
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Dr. Kang, Hyunjin is an assistant professor of the Wee Kim Wee School of Communication and Information. Prior to joining WKWSCI in 2016, she worked as a postdoctoral scientist in the Center for the Connected Consumer at the George Washington University School of Business. Her research investigates psychological effects of interactive communication technologies on consumer behaviors and communication processes. Her work has been published in New Media & Society, Media Psychology, Computers in Human Behaviors, Mass Communication & Society, Journalism & Mass Communication Quarterly, and elsewhere.
Interactive Technology for Strategic Communication; Online / Mobile Privacy; Internet of Things; Media Effects
  • An Investigation of the antecedents and user responses to the personalization-privacy paradox of the Internet of Things
  • Can a fridge persuade me? Investigation of persuasive effects of Internet of Things
  • Understanding the Roles of Discrete Emotions in Privacy Management