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Title: Increasing revenue through advertising sales and value-added services
Authors: Bellersheim, Fabiola
Keywords: DRNTU::Social sciences::Mass media::Media economics
Issue Date: 1995
Source: Bellersheim, F. (1995). Increasing revenue through advertising sales and value-added services. In AMIC-Illert Workshop on Re-engineering the Newspaper for Competitive Advantage: Kuala Lumpur, Jun 8-9, 1995. Singapore: Asian Media Information and Communication Centre.
metadata.item.grantfulltext: open
metadata.item.fulltext: With Fulltext
Appears in Collections:AMIC 1990

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