Please use this identifier to cite or link to this item:
|Title:||The cognitive mediation model : factors influencing public knowledge of the H1N1 pandemic and intention to take precautionary behaviors||Authors:||Peh, Xianghong
Ho, Shirley S.
Soh, Veronica W. L.
|Keywords:||Communication and Information||Issue Date:||2013||Source:||Ho, S. S., Peh, X., & Soh, V. W. L. (2013). The Cognitive Mediation Model: Factors Influencing Public Knowledge of the H1N1 Pandemic and Intention to Take Precautionary Behaviors. Journal of Health Communication, 18(7), 773-794.||Series/Report no.:||Journal of health communication||Abstract:||This study uses the cognitive mediation model as the theoretical framework to examine the influence of motivations, communication, and news elaboration on public knowledge of the H1N1 pandemic and the intention to take precautionary behaviors in Singapore. Using a nationally representative random digit dialing telephone survey of 1,055 adult Singaporeans, the authors' results show that the cognitive mediation model can be applied to health contexts, in which motivations (surveillance gratification, guidance, and need for cognition) were positively associated with news attention, elaboration, and interpersonal communication. News attention, elaboration, and interpersonal communication in turn positively influence public knowledge about the H1N1 influenza. In addition, results show that the motivations have significant indirect effects on behavioral intentions, as partially mediated by communication (media attention and interpersonal communication), elaboration, and knowledge. The authors conclude that the cognitive mediation model can be extended to behavioral outcomes, above and beyond knowledge. Implications for theory and practice for health communication were discussed.||URI:||https://hdl.handle.net/10356/99737
|DOI:||http://dx.doi.org/10.1080/10810730.2012.743624||Fulltext Permission:||none||Fulltext Availability:||No Fulltext|
|Appears in Collections:||WKWSCI Journal Articles|
Items in DR-NTU are protected by copyright, with all rights reserved, unless otherwise indicated.