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Title: China’s ‘Going Out’ Strategy in Southeast Asia: Case Studies of the Automobile and Electronics Sector
Authors: Lim, Guanie Cia Lit
Keywords: Foreign Direct Investment (FDI)
State-owned Enterprises (SOEs)
Issue Date: 2017
Source: Lim, G. C, L. (2017). China’s ‘Going Out’ Strategy in Southeast Asia: Case Studies of the Automobile and Electronics Sector. China: An International Journal, 15(4), 157-178.
Series/Report no.: China: An International Journal
Abstract: In view of China’s “going out” programme, this article argues that mainland Chinese firms have not made significant breakthroughs in the Southeast Asian automobile sector, primarily because of a competitive and still consolidating marketplace, various national regulations of Southeast Asian countries, and the need to dovetail their own corporate goals with those of their Southeast Asian partners. Meanwhile, mainland Chinese firms have made major advances in the Southeast Asian electronics sector by offering low prices and high-quality products and services. In addition, they also collaborate with marketing firms that possess intimate knowledge of the marketplace.
ISSN: 0219-7472
Rights: © 2017 East Asian Institute. This is the author created version of a work that has been peer reviewed and accepted for publication by China: An International Journal, East Asian Institute. It incorporates referee’s comments but changes resulting from the publishing process, such as copyediting, structural formatting, may not be reflected in this document. The published version is available at: [].
Fulltext Permission: open
Fulltext Availability: With Fulltext
Appears in Collections:HSS Journal Articles

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