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Title: Exploring the influence of haptic and olfactory cues of a virtual donut on satiation and eating behavior
Authors: Li, Benjamin Junting
Bailenson, Jeremy N.
Keywords: Virtual Environments
Sensory Simulation
Issue Date: 2018
Source: Li, B. J., & Bailenson, J. N. (2018). Exploring the influence of haptic and olfactory cues of a virtual donut on satiation and eating behavior. Presence: Teleoperators and Virtual Environments, 26(3), 337-354.
Series/Report no.: Presence: Teleoperators and Virtual Environments
Abstract: Olfactory research in immersive virtual environments (IVEs) have often examined the addition of scent as part of the environment or atmosphere that act as experimental stimuli. There appears to be a lack of research on the influence of virtual foods in IVEs on human satiation. Studies based on situational cues or self-perception theory provide support for the hypothesis that touching and smelling a virtual food item may lead to increased consumption as a result of modeling expected behavior. On the other hand, studies grounded in embodied cognition suggest that satiation may take place as a result of mental simulation that resembles actual consumption behavior. In this preliminary study, we sought to explore the effects of haptic and olfactory cues through virtual food on human satiation and eating behavior. In our study, 101 participants took part in a 2 (touch: present vs absent) × 2 (scent: present vs absent) experiment where they interacted with a donut in an IVE. Findings showed that participants in the touch and scent present conditions ate significantly fewer donuts than those who were not exposed to these cues, and reported higher satiation as compared to their counterparts. However, findings were less clear with respect to participants who received both haptic and olfactory cues. As a whole, results provide preliminary support for satiation effects as a result of sensory simulation.
ISSN: 1054-7460
DOI: 10.1162/pres_a_00300
Rights: © 2017 Massachusetts Institute of Technology Press. This paper was published in Presence: Teleoperators and Virtual Environments and is made available as an electronic reprint (preprint) with permission of Massachusetts Institute of Technology Press. The published version is available at: []. One print or electronic copy may be made for personal use only. Systematic or multiple reproduction, distribution to multiple locations via electronic or other means, duplication of any material in this paper for a fee or for commercial purposes, or modification of the content of the paper is prohibited and is subject to penalties under law.
Fulltext Permission: open
Fulltext Availability: With Fulltext
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