Please use this identifier to cite or link to this item:
https://hdl.handle.net/10356/100322| Title: | Principles of marketing and market research applications to newspaper management | Authors: | Ghosh, Sanjoy. | Keywords: | DRNTU::Social sciences::Mass media::Media planning | Issue Date: | 1993 | Source: | Ghosh, S. (1993). Principles of marketing and market research applications to newspaper management. In AMIC Workshop on Newspaper Circulation and Advertising Development: Dhaka, Sep 19-22, 1993. Singapore: Asian Media Information and Communication Centre. | Conference: | AMIC Workshop on Newspaper Circulation and Advertising Development : Dhaka, Sep 19-22, 1993. | URI: | https://hdl.handle.net/10356/100322 http://hdl.handle.net/10220/1342 |
Fulltext Permission: | open | Fulltext Availability: | With Fulltext |
| Appears in Collections: | AMIC 1990 |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| AMIC_1993_SEP19-22_05.pdf | 2.39 MB | Adobe PDF |  View/Open |
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