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https://hdl.handle.net/10356/1015
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DC Field | Value | Language |
---|---|---|
dc.contributor.author | Lim, Daniel Kwok Wei. | en_US |
dc.contributor.author | Saminathan Moghan. | en_US |
dc.date.accessioned | 2008-09-10T07:13:44Z | - |
dc.date.available | 2008-09-10T07:13:44Z | - |
dc.date.copyright | 2004 | en_US |
dc.date.issued | 2004 | - |
dc.identifier.uri | http://hdl.handle.net/10356/1015 | - |
dc.description.abstract | This thesis examines the perceptions and behavioral responses of Singaporean consumers towards the issue of poor customer service in the local retail industry. | en_US |
dc.rights | Nanyang Technological University | en_US |
dc.subject | DRNTU::Social sciences::Communication::Public opinion | - |
dc.title | Quality of customer service in the retail industry in Singapore : using the situational theory of publics to identify audience responses. | en_US |
dc.type | Final Year Project (FYP) | en_US |
dc.contributor.supervisor | Sriramesh, Krishnamurthy | en_US |
dc.contributor.school | Wee Kim Wee School of Communication and Information | en_US |
dc.description.degree | Bachelor of Communication Studies | en_US |
item.fulltext | With Fulltext | - |
item.grantfulltext | restricted | - |
Appears in Collections: | WKWSCI Student Reports (FYP/IA/PA/PI/CA) |
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File | Description | Size | Format | |
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WKWSCI_IMPORT_113.pdf Restricted Access | 391.02 kB | Adobe PDF | View/Open |
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