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Title: Case study on Karaoke Box Private Limited.
Authors: Lee, Quan Feng.
Chua, Yvonne Hui Lin.
Ho, Li Xian.
Keywords: DRNTU::Business::Industries and labor
Issue Date: 2006
Abstract: This report started with the discussion of Karaoke industry and the strong competitiveness which KBOX faces in this industry. SERVQUAL is identified by past researchers for its effective approach and its role in the analysis of the difference between customer expectations and perceptions.
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:NBS Student Reports (FYP/IA/PA/PI)

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