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Title: Comparison of well known marks protection under trademark laws and its marketing implications
Authors: Chen, Junwei
Kam, Hui Ming
Xu, Qinxiang
Keywords: DRNTU::Business::Marketing
Issue Date: 2006
Abstract: This paper seeks to identify the differences and similarities in trademark laws in six countries: United States, European Union, Taiwan, Singapore, Malaysia and Hong Kong. We will be looking at differences in the qualification for well-known marks protection in these six countries as well as the type of protection offered.
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:NBS Student Reports (FYP/IA/PA/PI)

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