Please use this identifier to cite or link to this item:
https://hdl.handle.net/10356/10249
Title: | How culture and what online customers value will influence e-commerce success : China's case. | Authors: | Lee, Ching Boon. Ting, Mei Yin. Phua, Wendy Poh Lian. |
Keywords: | DRNTU::Business::Information technology::Electronic commerce | Issue Date: | 2006 | Abstract: | This research aims to find out how culture will influence what online customers value. Following this, we will find out how what online customers value will influence the success of e-commerce. | URI: | http://hdl.handle.net/10356/10249 | Schools: | Nanyang Business School | Rights: | Nanyang Technological University | Fulltext Permission: | restricted | Fulltext Availability: | With Fulltext |
Appears in Collections: | NBS Student Reports (FYP/IA/PA/PI) |
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NBS-REPORTS_2818.pdf Restricted Access | 474.77 kB | Adobe PDF | View/Open |
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