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dc.contributor.authorChoo, Vivienne Shu Huei.en_US
dc.contributor.authorFoo, Suan Li.en_US
dc.contributor.authorLock, Chin Yong.en_US
dc.description.abstractOur study applies the SERVQUAL Model to investigate the service level of a private hospital in Singapore. By focusing on Gap 5 of the SEVQUAL Model, the expectations and perceptions of patients can be found. Personal interviews were conducted with 100 patients. The greatest SERVQUAL gap score was found in the responsiveness dimension and the smallest score was in tangibles.en_US
dc.rightsNanyang Technological Universityen_US
dc.subjectDRNTU::Business::Marketing::Customer services-
dc.titleTo investigate the service level in the Obstetrics and Gynaecology department in a private hospital by the application of the servqual modelen_US
dc.typeFinal Year Project (FYP)en_US
dc.contributor.supervisorLee, Pui Munen_US
dc.contributor.schoolCollege of Business (Nanyang Business School)en_US
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Appears in Collections:NBS Student Reports (FYP/IA/PA/PI)
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