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Title: Impact of restaurant table type and party size on meal duration and spending.
Authors: Ho, Yuan Seng.
Yee, San San.
Keywords: DRNTU::Business::Marketing::Consumer behavior
Issue Date: 2007
Abstract: Restaurateurs seeking to maximize revenues should look carefully at how long their tables are occupied and how much the average diner spends. This study seeks to find out whether table type (e.g., high seat, bar top table, booth seats, etc) and party size has measurable effects on meal duration and spending, which were combined to compute average spending per minute per person (SPMPP).
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:NBS Student Reports (FYP/IA/PA/PI)

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