Please use this identifier to cite or link to this item: https://hdl.handle.net/10356/10687
Title: Marketing Vietnam.
Authors: Lee, Tze Kiang.
Soh, Hwee Ling.
Wong, Foong Meng.
Keywords: DRNTU::Business::Marketing
Issue Date: 1998
Abstract: More than two decades have passed since the US troops withdrew from Saigon, Vietnam. Today, Vietnam has recovered much of its charm and beauty from the ruins of war. However, the country is still relatively unknown to many people. Our team has decided to study and analyse the factors relating to the Vietnamese tourism industry and its environment. A thorough understanding of the situation will thus allow us to formulate marketing strategies for the country.
URI: http://hdl.handle.net/10356/10687
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:NBS Student Reports (FYP/IA/PA/PI)

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