Please use this identifier to cite or link to this item: https://hdl.handle.net/10356/10720
Title: Significance of personal relationship on life insurance industry.
Authors: Chia, Meng Hwee.
Chua, Yian Ping.
Tan, Cheau Ling.
Keywords: DRNTU::Business::Finance::Insurance
Issue Date: 1999
Abstract: The strong influence of customer relationships on sales closures has gained much attention in the research arena. This paper attempts to establish whether relationship development and the selected factors play a dominant role in the sales performance of life insurance agents in Singapore.
URI: http://hdl.handle.net/10356/10720
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:NBS Student Reports (FYP/IA/PA/PI)

Files in This Item:
File Description SizeFormat 
NBS-REPORTS_3240.pdf
  Restricted Access
1.02 MBAdobe PDFView/Open

Google ScholarTM

Check

Items in DR-NTU are protected by copyright, with all rights reserved, unless otherwise indicated.