Please use this identifier to cite or link to this item: https://hdl.handle.net/10356/107409
Title: Measuring the effectiveness of answers in Yahoo! Answers
Authors: Chua, Alton Yeow Kuan
Banerjee, Snehasish
Keywords: DRNTU::Social sciences::Communication::Audience research
DRNTU::Library and information science
Issue Date: 2015
Source: Chua, A. Y. K., & Banerjee, S. (2015). Measuring the effectiveness of answers in Yahoo! Answers. Online information review, 39(1), 104-118.
Series/Report no.: Online information review
Abstract: Purpose – The purpose of this paper is to investigate the ways in which effectiveness of answers in Yahoo! Answers, one of the largest community question answering sites (CQAs), is related to question types and answerer reputation. Effective answers are defined as those that are detailed, readable, superior in quality and contributed promptly. Five question types that were studied include factoid, list, definition, complex interactive and opinion. Answerer reputation refers to the past track record of answerers in the community. Design/methodology/approach – The data set comprises 1,459 answers posted in Yahoo! Answers in response to 464 questions that were distributed across the five question types. The analysis was done using factorial analysis of variance. Findings– The results indicate that factoid, definition and opinion questions are comparable in attracting high quality as well as readable answers. Although reputed answerers generally fared better in offering detailed and high-quality answers, novices were found to submit more readable responses. Moreover, novices were more prompt in answering factoid, list and definition questions. Originality/value – By analysing variations in answer effectiveness with a twin focus on question types and answerer reputation, this study explores a strand of CQA research that has hitherto received limited attention. The findings offer insights to users and designers of CQAs.
URI: https://hdl.handle.net/10356/107409
http://hdl.handle.net/10220/25460
ISSN: 1468-4527
DOI: 10.1108/OIR-10-2014-0232
Rights: © 2015 Emerald Group Publishing Limited. This is the author created version of a work that has been peer reviewed and accepted for publication by Online Information Review, Emerald Group Publishing Limited. It incorporates referee’s comments but changes resulting from the publishing process, such as copyediting, structural formatting, may not be reflected in this document. The published version is available at: [Article DOI: http://dx.doi.org/10.1108/OIR-10-2014-0232].
Fulltext Permission: open
Fulltext Availability: With Fulltext
Appears in Collections:WKWSCI Journal Articles

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