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|Title:||Creative Technology : a local success story.||Authors:||Law, Li Anne.
Liew, Emily Ee Wei.
Leong, Wei Wah.
|Keywords:||DRNTU::Business::Industries and labor||Issue Date:||1998||Abstract:||With the burgeoning growth of the Singapore economy and the exponential rate at which technology is advancing, local firms are increasingly adopting a global perspective. This is evident in the accelerating internationalization of the world's high-technology companies, which is driven by the universality of multimedia applications. In our research, we wish to derive a success formula for the enterprising local firm striving for globalizationl based on an in-depth analysis of a firm which has already attained such internationally renowned status, Creative Technology Ltd.||URI:||http://hdl.handle.net/10356/10753||Rights:||Nanyang Technological University||Fulltext Permission:||restricted||Fulltext Availability:||With Fulltext|
|Appears in Collections:||NBS Student Reports (FYP/IA/PA/PI)|
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