Please use this identifier to cite or link to this item: https://hdl.handle.net/10356/10912
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dc.contributor.authorKoh, Eileen Swee Lingen_US
dc.contributor.authorLam, Carolinaen_US
dc.contributor.authorTeo, Lay Khimen_US
dc.date.accessioned2008-09-24T07:48:57Z
dc.date.available2008-09-24T07:48:57Z
dc.date.copyright1999en_US
dc.date.issued1999
dc.identifier.urihttp://hdl.handle.net/10356/10912
dc.description.abstractService quality in the Singapore travel agency industry is the focus of the research study. Consequently, the results of the study will lead the research team in its search for an answer to the question of whether the extension of the Singapore Gold Circle programme to travel agencies in October 1998 will prove to be of benefit to both consumers and travel agencies.en_US
dc.rightsNanyang Technological Universityen_US
dc.subjectDRNTU::Business::Marketing::Customer services
dc.titleTell me what you want ... what you really, really want : an exploratory research on service quality in the travel agency industryen_US
dc.typeFinal Year Project (FYP)en_US
dc.contributor.supervisorLitvin, Stephen Wayneen_US
dc.contributor.schoolNanyang Business Schoolen_US
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Appears in Collections:NBS Student Reports (FYP/IA/PA/PI)
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