Please use this identifier to cite or link to this item: https://hdl.handle.net/10356/10946
Title: Profile of wine drinkers in Singapore.
Authors: Tan, Gary Ting Wei.
Teo, Swee Leng.
Lee, Jee Choon.
Keywords: DRNTU::Business::Marketing::Consumer behavior
Issue Date: 1999
Abstract: The purpose of this research study is to study the characteristics of Singaporean wine drinkers. The objectives are to analyze these characteristics. The survey was conducted with wine drinkers in November and December of 1998 at supermarkets, bottle shops, wine bars and a restaurant, using a questionnaire. 2 tests were carried out using the Statistical Package for the Social Sciences (SPSS for Windows, 1993).
URI: http://hdl.handle.net/10356/10946
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:NBS Student Reports (FYP/IA/PA/PI)

Files in This Item:
File Description SizeFormat 
NBS-REPORTS_3444.pdf
  Restricted Access
927.43 kBAdobe PDFView/Open

Google ScholarTM

Check

Items in DR-NTU are protected by copyright, with all rights reserved, unless otherwise indicated.