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Title: Believe it or not? a study of the perceived credibility of print sources and Internet among Singaporeans.
Authors: Loy, Lilia.
Seow, Jin Kiat.
Keywords: DRNTU::Business::Advertising::Advertising method
Issue Date: 2000
Abstract: A study of the way consumers perceive information gleaned from the World Wide Web
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:NBS Student Reports (FYP/IA/PA/PI)

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