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|Title:||Understanding service quality in coffee outlets||Authors:||Kaur, Perveenjit Amarjit S.
Ng, Li Ann
Filza Sarip Udin
|Keywords:||DRNTU::Business::Marketing::Customer services||Issue Date:||2000||Abstract:||This study was conceived to design a questionnaire that would better understand service quality in the cofee outlet industry, as compared to the SERVQUAL questionnaire in accessing customer expectations and perceptions.||URI:||http://hdl.handle.net/10356/11204||Rights:||Nanyang Technological University||Fulltext Permission:||restricted||Fulltext Availability:||With Fulltext|
|Appears in Collections:||NBS Student Reports (FYP/IA/PA/PI)|
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