Please use this identifier to cite or link to this item:
https://hdl.handle.net/10356/11238
Title: | Consumer attitudes and behaviour towards online shopping : exploratory study | Authors: | Kwan, Yen Ling Lai, Susan Sok Feng |
Keywords: | DRNTU::Business::Marketing::Consumer behavior | Issue Date: | 2000 | Abstract: | The research seeks to explore the consumer attitudes and behaviours towards online shopping in Singapore. A random sample was drawn and analysed. Recommendations were given to the government and potential businesses venturing into e-commerce. Recommendations for future research were also contributed. | URI: | http://hdl.handle.net/10356/11238 | Schools: | Nanyang Business School | Rights: | Nanyang Technological University | Fulltext Permission: | restricted | Fulltext Availability: | With Fulltext |
Appears in Collections: | NBS Student Reports (FYP/IA/PA/PI) |
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File | Description | Size | Format | |
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NBS-REPORTS_554.pdf Restricted Access | 113.52 kB | Adobe PDF | View/Open |
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