Please use this identifier to cite or link to this item:
https://hdl.handle.net/10356/11296| Title: | Emergence of Starhub and its impact on SingTel mobile and Mobileone. | Authors: | Chew, Priscilla Yen Ling. Leong, Hui Jing. Ong, Daphne Beng Hui. |
Keywords: | DRNTU::Business::Management::Competition | Issue Date: | 2001 | Abstract: | The entry of StarHub has lead to wild excitement from the consumers. This research aims to examine the impacts of this new gaint and consumers' reaction. We examine the strengths and weaknesses of the 3 telecommunication incumbents and gave recommendations. | URI: | http://hdl.handle.net/10356/11296 | Schools: | Nanyang Business School | Rights: | Nanyang Technological University | Fulltext Permission: | restricted | Fulltext Availability: | With Fulltext |
| Appears in Collections: | NBS Student Reports (FYP/IA/PA/PI) |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| NBS-REPORTS_606.pdf Restricted Access | 3.67 MB | Adobe PDF | View/Open |
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