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Title: Identification and evaluation of the key success factors for E-tailers
Authors: Chan, Thomas Boon Kwang
Ng, Audrey Kah Wei
Tan, Ai Hui
Keywords: DRNTU::Business::International business::Retail::Computer networks
Issue Date: 2001
Abstract: The project seeks to identify the key success factors which E-tailers in Singapore should focus on to ensure their success. It includes findings from a survey that investigates factors that affect Singapore consumers' online purchasing decisions.
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:NBS Student Reports (FYP/IA/PA/PI)

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