Please use this identifier to cite or link to this item: https://hdl.handle.net/10356/11431
Title: Understanding consumers' choice and preferences for life insurance products
Authors: Beh, Hong Liang
Beh, Su Ngoh
Soh, Pui Pui
Keywords: DRNTU::Business::Finance::Insurance
Issue Date: 2001
Abstract: Purose of this research is to understand consumers' choice and preferences for life insurance products by testing the correlation between consumers' demographic profile and their choice of life insurance products and distribution channels.
URI: http://hdl.handle.net/10356/11431
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:NBS Student Reports (FYP/IA/PA/PI)

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