Please use this identifier to cite or link to this item: https://hdl.handle.net/10356/11489
Title: Strategies for successful electronic commerce.
Authors: Seow, Kek Wee.
Lim, Wei Wei.
Wong, Yuliang.
Keywords: DRNTU::Business::Information technology::Electronic commerce
Issue Date: 2001
Abstract: This report aims to formulate various strategies that firms can adopt to succeed in Electronic Commerce. This study proposes a 4 forces model, which are namely Customer, Supply-Chain, Organization Culture and Resource Requirements and Competition. It also recommends using the Balanced Scorecard in the implementation of the strategies.
URI: http://hdl.handle.net/10356/11489
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:NBS Student Reports (FYP/IA/PA/PI)

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