Please use this identifier to cite or link to this item:
|Title:||Strategies for successful electronic commerce.||Authors:||Seow, Kek Wee.
Lim, Wei Wei.
|Keywords:||DRNTU::Business::Information technology::Electronic commerce||Issue Date:||2001||Abstract:||This report aims to formulate various strategies that firms can adopt to succeed in Electronic Commerce. This study proposes a 4 forces model, which are namely Customer, Supply-Chain, Organization Culture and Resource Requirements and Competition. It also recommends using the Balanced Scorecard in the implementation of the strategies.||URI:||http://hdl.handle.net/10356/11489||Rights:||Nanyang Technological University||Fulltext Permission:||restricted||Fulltext Availability:||With Fulltext|
|Appears in Collections:||NBS Student Reports (FYP/IA/PA/PI)|
Items in DR-NTU are protected by copyright, with all rights reserved, unless otherwise indicated.