Please use this identifier to cite or link to this item: https://hdl.handle.net/10356/11502
Title: Spousal buyer behavior between Singapore and Malaysia.
Authors: Fong, Sharon Ee.
Loh, Phui Yeng.
Cheow, Peng Kuan.
Keywords: DRNTU::Business::Marketing::Consumer behavior
Issue Date: 2001
Abstract: A research on buyer behavior between spouses in Singapore and Malaysia. The focus will be on the social class and the cultural effects on the spousal behavior.
URI: http://hdl.handle.net/10356/11502
Schools: Nanyang Business School 
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:NBS Student Reports (FYP/IA/PA/PI)

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