Please use this identifier to cite or link to this item: https://hdl.handle.net/10356/11547
Title: A study on the importance of casino gambling as a motivator for Asians to cruise.
Authors: Gwee, Rong Rong.
Lim, Su Lin.
Chng, Valerie.
Keywords: DRNTU::Business::Industries and labor
Issue Date: 2001
Abstract: A review of the literature revealed that casino gambling is an important motivator for Asians to cruise. Furthermore, there is an inverse relationship between casino gambling and the cruiser's position on the level of the Travel Career Ladder. However, the results showed that casino gambling is not an important motivator and there is positive but weak relationship between casino gambling and the cruiser's position on the TRavel Career Ladder.
URI: http://hdl.handle.net/10356/11547
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:NBS Student Reports (FYP/IA/PA/PI)

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