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Title: Perception and use of apologies among Chinese and Indian retailers in Singapore
Authors: Bang, Tzi Min
Lim, Cynthia Leng
Toh, Chin Fern
Keywords: DRNTU::Business::Marketing::Customer services
Issue Date: 2001
Abstract: This is a study on Indian and Chinese sole proprietors; on the different reasons and methods of apologies due to cultural differences and how they perceive apologies to be important in the service standards they provide.
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:NBS Student Reports (FYP/IA/PA/PI)

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