Please use this identifier to cite or link to this item:
Title: Commercial flooring in Singapore.
Authors: Lee, Kok Yan.
Poh, Stella Yee Yun.
Ong, Ee Lin.
Keywords: DRNTU::Business::Marketing::Research
Issue Date: 2001
Abstract: This report aims to present the findings of our market research on the consumer needs in the carpet industry. The objectives are to understand the decision making process of buying carpet, the selection criteria of buying flooring in general and carpet, the type of maintenance usually done and problems participants face when using carpet.
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:NBS Student Reports (FYP/IA/PA/PI)

Files in This Item:
File Description SizeFormat 
  Restricted Access
933.54 kBAdobe PDFView/Open

Google ScholarTM


Items in DR-NTU are protected by copyright, with all rights reserved, unless otherwise indicated.