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|Title:||Commercial flooring in Singapore.||Authors:||Lee, Kok Yan.
Poh, Stella Yee Yun.
Ong, Ee Lin.
|Keywords:||DRNTU::Business::Marketing::Research||Issue Date:||2001||Abstract:||This report aims to present the findings of our market research on the consumer needs in the carpet industry. The objectives are to understand the decision making process of buying carpet, the selection criteria of buying flooring in general and carpet, the type of maintenance usually done and problems participants face when using carpet.||URI:||http://hdl.handle.net/10356/11617||Rights:||Nanyang Technological University||Fulltext Permission:||restricted||Fulltext Availability:||With Fulltext|
|Appears in Collections:||NBS Student Reports (FYP/IA/PA/PI)|
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