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Title: Revamp of the diamond industry.
Authors: Chow, Jia Jun.
Ting, Shu Ling.
Yeo, Madeline Hwee Sing.
Keywords: DRNTU::Business::Industries and labor
Issue Date: 2001
Abstract: Examines the revamp of the diamond retail industry in terms of its image, boutique designs and promotions. Research is based on the change in consumer preference conducted using a survey.
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:NBS Student Reports (FYP/IA/PA/PI)

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