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Title: Defending the scapegoat : 1900 chatline advertisements : an analysis based on the theory of reasoned action
Authors: Chng, Aaron Peng Yau
Chong, Khiam Kiat
Kwan, Sui Fen
Ng, Chin Chin
Keywords: DRNTU::Social sciences::Mass media::Media effects
Issue Date: 2000
Abstract: Based on the Theory of Reasoned Action, the study examines the factors that might affect teenagers' attitude and behaviour towards calling the 1900 chatlines.
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:WKWSCI Student Reports (FYP/IA/PA/PI/CA)

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