Please use this identifier to cite or link to this item:
https://hdl.handle.net/10356/1323| Title: | Bridging minds, connecting hearts - a strategic communications campaign proposal for the Social Development Unit (SDU). | Authors: | Ho, Kheng Hwee. Koh, Tania Mui Kia. Oon, Esther Yee Wei. |
Keywords: | DRNTU::Social sciences::Communication::Promotional communication::Communication campaigns | Issue Date: | 1999 | Abstract: | This project aims to correct the existing mindset and together with a strategic communications plan, re-position SDU as an attractive and popular avenue which single graduates would gladly turn to for assistance. | URI: | http://hdl.handle.net/10356/1323 | Schools: | Wee Kim Wee School of Communication and Information | Rights: | Nanyang Technological University | Fulltext Permission: | restricted | Fulltext Availability: | With Fulltext |
| Appears in Collections: | WKWSCI Student Reports (FYP/IA/PA/PI/CA) |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| WKWSCI_IMPORT_391.pdf Restricted Access | 447.84 kB | Adobe PDF | View/Open |
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