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|Title:||Promotional programme for Healthway Medical Group||Authors:||Charn, Tzia Yee
Chew, Adeline Fong Ling
Chia, Yvonne Yee Woon
Ee, Nina Su Hui
|Keywords:||DRNTU::Social sciences::Communication::Promotional communication::Communication campaigns||Issue Date:||2003||Abstract:||The pupose of this paper is to determine the reasons for the decline in Healthway Medical Group's (HMG) patient figures in the year 2002.||URI:||http://hdl.handle.net/10356/1362||Rights:||Nanyang Technological University||Fulltext Permission:||restricted||Fulltext Availability:||With Fulltext|
|Appears in Collections:||WKWSCI Student Reports (FYP/IA/PA/PI/CA)|
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