Please use this identifier to cite or link to this item: https://hdl.handle.net/10356/1384
Title: Symmetrical public relations as the model of excellence for voluntary welfare organizations in Singapore : inclusive of a publicity proposal for the Singapore Anti-Narcotics Association.
Authors: Phua, Corliss Yen fen.
Low, Jennifer Kit Man Quong.
Lim, Tung Li.
Keywords: DRNTU::Social sciences::Communication::Promotional communication
Issue Date: 2003
Abstract: Through a partnership with the Singapore Anti-Narcotics Association, our project explores the need for public relations by Voluntary Welfare Organizations, and demonstrates the applicability of two-way symmetrical communicaitons as the model of excellence for such organizations in Singapore.
URI: http://hdl.handle.net/10356/1384
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:WKWSCI Student Reports (FYP/IA/PA/PI/CA)

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