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https://hdl.handle.net/10356/13939
Title: | Creating a school image by using marketing strategies to change its public opinion | Authors: | Toh, Edward Paul Boon How. | Keywords: | DRNTU::Social sciences::Education::Theory and practice of education | Issue Date: | 2001 | Abstract: | The purpose of the study is to find evidence that marketing strategies do help the school to improve its image and to have the ideal effective school image as described by Mortimore (1993). | URI: | http://hdl.handle.net/10356/13939 | Schools: | National Institute of Education | Rights: | Nanyang Technological University | Fulltext Permission: | restricted | Fulltext Availability: | With Fulltext |
Appears in Collections: | NIE Theses |
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NIE-THESES_303.pdf Restricted Access | 1.06 MB | Adobe PDF | View/Open |
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