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Title: Know dyslexia, overcome Dyslexia: a strategic public communication campaign to raise Dyslexia Awareness in Singapore: in collaboration with the Dyslexia Association of Singapore (DAS)
Authors: Tor, Pamela Das
Ng, Winston Chin Harn
Ng, Tammie Bao Ling
Ratna Damayanti
Keywords: DRNTU::Social sciences::Communication::Promotional communication::Communication campaigns
Issue Date: 2004
Abstract: This document employs a variety of measures, which form the components of a strategic public communicatino campaign.
Rights: Nanyang Technological University
Fulltext Permission: restricted
Fulltext Availability: With Fulltext
Appears in Collections:WKWSCI Student Reports (FYP/IA/PA/PI/CA)

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