Please use this identifier to cite or link to this item: https://hdl.handle.net/10356/144316
Title: Using design thinking to promote displays of cognitive empathy in undergraduates
Authors: Hartman, Kevin
Rajaram, Kumaran
Keywords: Business::General::Education
Issue Date: 2017
Source: Hartman, K. & Rajaram, K. (2017). Using design thinking to promote displays of cognitive empathy in undergraduates. SHRE Annual Research Conference 2017.
Project: MOE2016-2-TR05
Abstract: We conducted a quasi-experimental study within two sections of an undergraduate business course. 62 undergraduates completed an optional course activity based on social psychological principles during the fourth week of the semester. Students in the Design Thinking condition received text and videos highlighting the design thinking process and the importance of empathy. Students in the Management condition received materials highlighting the main concepts of the course. Students in both conditions were then asked to write a letter advising a prospective university student how to deal with a management issue. Three weeks later, students submitted an individual assignment that addressed unethical behaviour by one of two corporations. Students in the Design Thinking condition were three times more likely to display signs of cognitive empathy in their plans than students in the Management condition. Students in the Design Thinking condition also showed a more of a balance when selecting between the two corporations.
URI: https://hdl.handle.net/10356/144316
Rights: © 2017 The Author. All rights reserved.
Fulltext Permission: open
Fulltext Availability: With Fulltext
Appears in Collections:NBS Conference Papers

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